The best navigation? Google Maps still holds second place

What a specific service comes to mind when you say so “Best navigation” (or location tool, but few people will say that)? Google Maps? Mapy.cz? What? Or maybe Sygic and TomTom? With none of these answers, you certainly wouldn’t stand out too much from the crowd, and the most common would probably be the first tool from Google. Although it must be acknowledged that it is the most used than the absolute best or most popular. The recent publication confirms that there is a difference Counterpoin Research rankings, from whose assessment another winner, unknown to many, is repeatedly based. And Google Maps ranks second.

We won’t bother you for long, he got the highest number of points (and he has been gaining five years continuously) in several assessed categories HERE tool. The ranking called Location Platform Vendor Scorecard is compiled according to the point gain from more than 65 metrics in seven different categories. So it’s definitely not just about popularity or number of users, but about complex capabilities. Compared to Google, the winning tool benefits, for example, from a much wider portfolio of strategic partners, especially automakers.

Google Maps they have been praised for, for example, quick updates of documents, coverage, points of interest (POIs) and the addition of new features such as artificial intelligence. From a business perspective, Google earned points for a sophisticated local business promotion system. The third is TomTom, which, like the winner, benefits mainly from the use of navigation devices directly in cars.

Which navigation do you think is the best?

Zdroj: Counterpoint Research