Kylie Jenner is doing better than you on Instagram
A new milestone was reached by the reality star, making Kylie Jenner the queen of Instagram.
Never before has a woman managed to amass more than 300 million followers on Instagram, model and reality star Kylie Jenner has managed it. A first for the American. In second place is American singer Ariana Grande with 289 million followers. So it seems only a matter of time before Grande also passes the 300 million mark.
Although Kylie Jenner is the first woman to have more than 300 million followers on Instagram, she is certainly not the first person. That honor goes to soccer star Cristiano Ronaldo. The star player, currently active at Manchester United, has more than 388 million followers on Instagram. Lionel Messi also has more than 300 million followers on the social platform.
Are there accounts with even more followers than Ronaldo? Yes, but then you have to look beyond a person. The official Instagram account has even more followers. Namely 460 million! It will be a while before Ronaldo or Kylie Jenner or Ariana Grande or anyone else can reach this number on Instagram.
Having hundreds of millions of followers represents a high market value. A commercial post on an account with so many followers is easily worth more than 100,000 euros. So it’s definitely not just air. There is a tough business behind it.
