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Instagram is no longer completely free. He started the subscription test phase

Last year, reports began to appear on the Internet that Instagram would offer creators the opportunity to earn money through social media other than through collaboration. Specifically, it was a subscription feature, which, according to the Phone Arena portal, is now entering the testing phase.

Subscribers will gain access to exclusive content

The news will work as follows: a Subscribe button will appear at the top of your profile, giving you access to exclusive stories, live broadcasts and badges, for a monthly fee, of course. It can range from $ 0.99 to $ 99.99, and is decided by the creator, not Instagram.

Option to Subscribe on Instagram Source: business.instagram.com/

As for the content specifically created for subscribers, it again depends on the creator how many posts he dedicates to the selected fans. However, subscribers will receive the same badges for all influencers. Specifically, it will be a small purple crown that will appear next to your name if you choose to comment on a supported creator’s post.

Instagram subscription
Special content for subscribers Source: business.instagram.com/

The function was initially given the opportunity to test ten popular influencers from the United States, and more are said to be added soon. Instagram has not yet announced its global subscription availability, but is expected to expand worldwide in the coming months.

Meta offers the novelty so far free of charge

At least until 2023, all the money from the fans will go directly to the creator. This means that Meta will not charge any fees for this service at this time. In addition, he states that in a constant effort to support creators in the future, he will create even more tools that will allow them to connect more closely with their audience, even “off the platform” (maybe in a meta version?).

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