Thursday is Singles’ Day again

When Victor Gruen created some of the first modern shopping centers in the 1950s, he wanted to give the hopelessly sprawled suburbs of the USA a cultural center. A place to shop, yes, but it should also have libraries, kindergartens, and event venues. In the end, however, these plans clashed with the pursuit of profit of the mall operators, and shopping centers became the mere temples of consumption that we know today. But even if the father of the modern shopping center later publicly stated that he refused to pay alimony for the “bastard projects”, Gruen shaped shopping as a collective experience like no other.

Online shopping cannot offer such an experience in its current form. In the end, when we shop on the Internet, we stay physically separate, even if we visit the same shop. Global bargain days that are hyped up to events such as Singles’ Day, Black Friday and Cyber ​​Monday bring us together in time. Until we wander through virtual replicas of green shopping centers in the Metaverse, they are perhaps the only way to recreate common consumer experiences in e-commerce.

Singles’ Day originally comes from China and has long since developed into the day with the highest turnover in the e-commerce industry. But also in Germany on 11.11. more and more often advertised under the name of discount campaigns. Although the sales event is not as big as Black Friday in this country, some online retailers will again be promoting corresponding offers this year.

Regardless of whether online shops, petrol stations or airlines: Many industries now offer the option of offsetting the environmental pollution caused by your own consumption by paying a small amount. The money will then be used to plant trees and thus offset the CO2 emissions caused. Critics, however, refer to this form of the modern indulgence trade as greenwashing. Our author Insa Schniedermeier investigates the question of what such offers actually bring on t3n.de and in what form the legislator is asked to limit unfounded claims of this kind.

Musk versus Bezos. The two richest men on earth have also been competing for supremacy in space for some time. At least that is the narrative repeated everywhere. But is that even true? Media scholars Alison Winch and Ben Little don’t believe in it. In her opinion, there can be no question of competition between the two billionaires in the end. Musk and Bezos have already staked their respective claims. There is no major overlap, and what is being sold as tough competition would ultimately be the behavior of two monopolists who mutually support their supremacy.

The administrator of the right-wing extremist activist Atilla Hildmann, who was wanted on an arrest warrant, recently shared vast amounts of data with the hacker collective Anonymous and various media companies. Ultimately, the data mainly shows how quickly the once successful businessman has radicalized. However, the case also raises the question of how companies can actually protect themselves from malicious admins not doing the same with sensitive company data. Our author Kathrin Stoll explains on t3n.de what options companies now have for this.

Many companies prefer to spread the cloak of silence about sexual assault in the workplace. A mistake, as the two experts Yara Hofbauern and Anette Diehl explain. Instead of sweeping such incidents under the rug, companies should talk about them. At t3n.de we explain how to deal with the topic in internal communication.

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