TAG Heuer goes purple with limited watch
TAG Heuer, Max Verstappen’s watch brand, opts for a striking approach with a purple Monaco.
Every race you see Max Verstappen at the podium ceremony with a beautiful TAG Heuer on his wrist. That’s because the Swiss watch brand is linked as a sponsor to its Red Bull Racing team. TAG Heuer is now the topic of conversation, as the luxury watch brand has released the Monaco with a purple dial.
As a result, the timepiece immediately catches the eye. The Monaco has been part of the luxury brand’s lineup for many decades. Since 1969 to be exact. So that was quite a long time ago. Over the years, various versions came on the market and the watch was modernized.
The TAG Heuer Monaco in purple consists of a 39mm large case and a steel body. The color purple is most prominent in the interior of the dial. The color gets darker in the space around it. It appears almost black in the extreme corners of the watch.
Only 500 copies of the TAG Heuer Monaco in purple will be delivered. The sale is exclusively through retailers of the Swiss watch brand. The price tag is 7,000 euros.
