Android updates

Pixel 7: Google goes all out and aims for the heights

It’s fall, Google announced it, the Pixel 7 will hit the shelves. Scheduled for October 18, you can pre-order your model until October 17 and benefit from a nice bonus. For the order of a Pixel 7, Google offers you Pixel Buds Pro worth €219 or a reduction of the same amount on a connected watch Pixel Watch (€379-€219 = €160)… For the purchase of the Pro version, it’s downright the watch that is offered! Very nice advantages for those who will choose the Google Pixel before its official release. For this, you have to go through the brand store.

As with its big brother the Pixel 6, this smartphone will be offered in a classic version as well as a Pro version. If for some it is only an update of the Pixel 6, the Californian firm offers an interesting technological package:

  • 90Hz or 120Hz OLED displays
  • Google Tensor G2 chip, the new Google processor
  • High-end “AI Driven” camera module
  • Unlocking by facial recognition
  • Features added throughout the year with Feature Drops
Also read: Pixel 7: price, photo, performance… Everything you need to know!
Pixel 7
The Pixel 7 is available for pre-order on the Google store

Aggressive prices…

The Pixel 6 has validated market expectations, Google is moving up a gear for its Pixel 7. The intentions were announced during the Google I/O and the latest statements: this flagship is in direct competition with the iPhone 14. To appeal to the public, the Pixel 7 is offered at an attractive price while remaining a Premium smartphone.

In its classic version, it is offered from 649 euros and in its Pro version, it can be purchased from 899 euros. Well below the prices offered by Apple…

In addition, the company has chosen to increase the availability of the product. Example in France: for the Pixel 6, only 700 physical points of sale offered it, the bulk of the orders being placed online on the Google store. The Pixel 7 will be distributed in 2,200 stores as well as in online platforms, such as Amazon or Cdiscount. Google wants to go all out and impose its brand in France.

Google has found its way

After a period of turbulence in the tech market (the rout Stadia being the last example), Google has been making a strong comeback in recent years. Its range of Pixel smartphones has seduced an audience in search of technological quality, sometimes hunting on the lands of Apple and Samsung. The Californian giant seems to have found its place in an often saturated sector.

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