Do I have to reserve several domain names?

A domain name is an essential element when it comes to embarking on an online communication of your brand or your company. However, it must be chosen well so that it can guarantee good visibility. Then, if some opt for a single domain name, others reserve several names. Is it really important to buy more than one?

Why use multiple domain names for your website?

The fact of choosing and reserve your domain name is a crucial step in the website creation dedicated to your business. Note that it is possible to reserve many domain names with a registrar. You can also buy them through a professional web hosting provider. If a large number of companies adopt this option, it is because it has certain advantages.

First, this practice allows stand out from the competition. Indeed, if a competitor uses a domain name similar to yours, it is possible that visitors land on their site and not on your pages. In order to rule out these errors, it is important to rent several domain names. In addition, your competitors cannot reserve domain names that may resemble those on your website.

Then this method helps you to maximize your web presence. By reserving multiple names, you increase your chances of potential customers coming to your website. You can use different variations by playing on the spelling or punctuation marks. If Internet users make data entry errors when entering your domain name, they will still have a chance to come back to your site.

Important points to check when reserving domain names

Before reserving domain names, you must choose several possibilities. Think of select names that are easy to remember. Special characters such as numbers or dashes are not recommended. They make domain names difficult to remember.

Then it is important to check availability names chosen before renting them to professionals. A domain name can only be assigned to one site. Once you communicate the domain names you wish to acquire to the registrar, the registrar will consult the AFNIC data to see if these names are available. If these are really available, you are free to reserve them for your sites. If the name is classified as “transferable”, it means that it potentially belongs to another user.

At last, choose the extensions carefully. They must be adapted to your target. A .com or .net extension is suitable for a site with a multilingual version. If the site is aimed at geographically well-determined Internet users, use extensions such as .fr or .be.

Reserving several domain names is possible to improve the visibility of your brand. However, there are a few criteria that you should take into account when choosing these names. Their availability and the nature of the extensions are among the most important elements.