Amazon buys Electronic Arts (EA)! Or not?
News websites around the world reported on a possible takeover of Electronic Arts (EA) through Amazon. However, experts do not expect that the company actually intends to make an offer for the video game manufacturer. The backgrounds.
Rumors have been circulating for several months that Amazon intends to acquire gaming manufacturer Electronic Arts (EA). thereby solved USAToday on Friday, August 26, 2022, a new wave of reporting worldwide. Accordingly, the takeover is imminent.
A short time later, however, reported CNBC and explained that according to anonymous sources, there was no truth to the rumours.
EA shares shot up
As forbes reported, however, the news from the rumor mill caused EA shares to rise briefly. They jumped almost 15 percent premarket after initial reporting by USA Today. However, after CNBC denied the rumours, shares leveled off again.
EA is among the ten largest gaming companies in the world. Among the most famous and popular games are among others FIFA such as Madden NFL. EA has around 580 million customers worldwide.
As of the last market close, the company had a market value of $35.5 billion and is down only about 3 percent of its value so far this year, far more than some of its peers.
Buying the video game maker would be a significant deal for Amazon. The tech giant would become one of the biggest gaming producers in the world. Reports of a possible takeover began after Microsoft paid $68.7 billion for the video game producer in January 2022 Activision Blizzard paid.
Assumption of the EA takeover by Amazon quite justified
The assumption that Amazon might be interested in EA is entirely out of the question, so not. After all, the online retailer has the video game live streaming platform in the past Twitter accepted. Also took Amazon CEO Andy Jassy as early as last October that video games could develop into the largest entertainment business in the entertainment industry.
Amazon has not yet made a statement about the speculation. EA also did not comment clearly, but gave opposite Reuters not to comment on rumours.
USA Today has since released a statement apologizing for the early release of the news about EA’s acquisition by Amazon.
Earlier today, GLHF – a gaming/e-sports outlet and content partner of For The Win – published a version of this story on our website that violated our editorial standards regarding the use of uncredited and unverified sources. We updated this story.
Rumors or not – only after an official statement from either EA or Amazon will it be finally clear whether the takeover will actually take place or not. And this information is not yet available.
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