Pokémon Go: Trainers have spent a total of $ 5 billion since the game’s release

The Pokémon Go mobile game celebrates its fifth anniversary this week. A real media phenomenon when it was released, the success of the game has never declined to such an extent that the sum of 5 billion dollars spent has been reached.

Since July 6, 2016, the augmented reality title asks trainers around the world to collect all licensed Pokémon. As Pokémon Go is in the midst of its fifth anniversary celebrations, analysis firm Sensor Tower reveals player spending on the title. A total of $ 5 billion has been spent by budding trainers since the game’s release.

Pokémon Go handled the global coronavirus pandemic perfectly

In France, the excitement around the mobile title lasted only a few weeks. A period when influencers and media highlighted the title of Niantics Labs before the whole fell like a bellows. Among its community of players, the game has only grown in popularity. Just see the graphic below posted by Sensor Tower. In every half of the year since 2017, spending on Pokémon Go has only increased. For the first half of 2021, this is $ 642 million already disbursed. In total, 5 billion dollars have been squandered over the past five years.

Within the mobile game, a store is set up to exchange real money for Poképièces to be used in order to acquire items. This beautiful growth could have been stopped by the global Covid-19 pandemic. Niantic Labs was perfectly suited for the needs of gamers. Your radius of action had been widened and it was possible to fight in raids from your couch. After eating its black bread, Pokémon Go should revert to its previous period. Niantic is organizing its first big event with the Go Fest taking place July 17-18 all over the world.

It’s time to resume in the mobile game

In the smartphone software market, deconfinement is making itself felt. Countries like Japan or China are the main spenders. When it comes to Pokémon Go, the United States leads the way, followed by Japan and Germany. The distribution of revenues between Google Play Store and the App Store are in balance.

Source: Sensor Tower