Why do the new Pixel 6 phones have such unconventional colors?
Without knowing what the new Google Pixel 6 and Pixel 6 Pro phones have in terms of hardware specifications, what system they are running in them, or how much they actually cost, you probably at first sight they attract. They have a rather unique look. A wide panel with cameras, which is spread across the entire width of the back, also contributes to it, but now we mean mainly colors. If you’re wondering who and why it occurred to you that these cell phones could look jas a result of the preschooler’s rampage with wax crayons, we have a response for you directly from Google. The company explained on its blog and through the video design of the new Pixels.
The final appearance of these phones and many other Google devices is the Color, Material and Finish (CMF) studio. To achieve a premium look, designers are said to as role models they took for example jewelry or classic watches. It is common for the employees of this studio to wear colleagues to show the shade of a toothbrush, for example, and one designer may have sent a sweater to her boss (during home-office mode) for a demonstration. One of the photos shows, for example, a plastic spoon.
In any case, the colors were not just selected from some basic palette and therefore the result is usually difficult to name, as evidenced by official designations such as Sorta Seafoam, Kinda Coral or Sorta Sunny.
How designers created the new Pixel 6 colors | Google Pixel
The purpose was said to make the new Pixels look more like a lifestyle product than a technological work. Creatives reportedly also work with engineers who work on materials and shapes, and don’t just invent colors for a finished product. Google also revealed that At the beginning of inventing colors for Pixel 6 and Pixel 6 Pro, about 75 different variants were used. An even more difficult task was allegedly played by the team that invented the colors for the packaging. They tried to come up with them so that they could be used for all combinations.
What do you say to the colors of the new Pixels?
Zdroj: Google
