Free Facebook and Instagram, is it over? The paid subscription is confirmed!
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Paid Facebook? The rumor is confirmed…
Meta Verified begins rolling out in the United States. Meta’s new subscription system allows its users to benefit from a blue “Verified” badge on Facebook and Instagram, as well as a set of additional features. The end of the free model?
What are the advantages for the Meta Verified subscription?
The fashion is for paid subscriptions for social networks. We were talking about it recently, after Twitter, it’s Meta’s turn to launch Premium versions for its Facebook and Instagram platforms. So Meta Verified arrives in the United States: 11.99 dollars monthly, on the Web, or 14.99 dollars per month for a subscription made on mobile (to compensate for the percentage punctured by Apple and Google). Once the subscription is subscribed, the user obtains a blue dot for his Facebook and Instagram accounts.
In addition, the subscription gives access to other features. Thus, direct access to customer service is available for the Premium user, as well as a range of extended protections against identity or account theft. As the icing on the cake, paid accounts also get increased visibility in news feeds, as well as a better place in comments and recommendations. These features still seem to be primarily bonuses for profit or professional accounts.
To summarize the Meta Verified offer:
- From $11.99/month
- Blue dot “Verified account”
- Better security and account protection
- Privileged access to customer service
- Increased visibility
- Increased range
Meta looking for new revenue
The arrival of Meta Verified is not insignificant in Zuckerberg’s strategy. His company has been searching for several years now for new sources of revenue to consolidate the future of Meta. Now that Musk has democratized the idea of Premium accounts on social networks with Twitter Blue, the subscription seems to become the new Eldorado of platforms like Instagram or Facebook.
Mark Zuckerberg’s metaverse ambitions are shrinking https://t.co/392R99rqhI
—Business Insider (@BusinessInsider) March 15, 2023
Okay, now let’s take a close look at how long Meta Verified will last. After all, the company is not known for the durability of its projects. While a few months ago, Zuckerberg swore only by the Metaverse, it is already beginning to be buried for the benefit of AI projects. Is Mark Zuckerberg a fashion victim?
