Jow: the recipe app that does your shopping for you

Nowadays, when the laziness invites itself to eat, many of us throw themselves on apps like Uber Eats or Deliveroo. Thus, a nice poorly paid delivery man comes to bring you your meal ready on the doorstep. Interesting, sure, but some also prefer not to support a debated economic system and, on top of that, love to cook. Yes, but a second question then arises: what do we cook? It’s there that jow invites himself to your home.

Hey, Jow, where are you going with this recipe in your AI?

So we reassure you right away, Jow is not a person who will come into your home but an application that wants to simplify the laborious task of nutrition and the shopping that follows. It is based on an AI that aims to offer you what will be most appropriate for you according to several criteria. This involves analyzing your answers to a few very simple questions.

First of all, from how many people your home is made up (adults and children). Then if you have a special diet (vegetarian, pork-free, gluten-free, etc.). comes the question about the equipment at your disposal (oven, gas hob, food processor, fryer, etc.). After that, you are asked to choose the brand in which you want to order and collect your groceries at the drive. The choice is wide since orders are possible at Carrefour, Auchan, Intermarché, Monoprix, Chronodrive and Leclerc. In the end, more than 4000 stores are opening their doors to you in France.

Once all your answers have been entered into the application, Jow will offer a whole series of recipes that could suit your desires among the more than 2000 it contains. Each time, information such as preparation time, cooking time and calories per portion are indicated to you. Even better, each recipe comes with a video that tells you step by step how to make it a success. Have you found something to satisfy you? Now is where the magic happens. You add the dish to the basket and all the ingredients you will need are there automatically. Sometimes 30 at once without you having to search for them one by one. An obvious time saver that also prevents you from forgetting and having to go through the endless ” Damn, in fact, I have more butter! “. The application is also in no way restricted and you can very well add other products available in the store to your order. Then all you have to do is pay and pick up your order, or even have it delivered to you if the selected store offers the option.

A good idea 100% French and more.

In the Jow and the good mood

We owe the birth of Jow to Jacques-Edouard Sabatier, a trained chemist who became a father 5 years ago. Faced with the heavy task of grocery shopping, he finds himself facing a dilemmaas he explained last month to our colleagues at mma :

At the time, I tested all the existing supermarket applications, but I quickly came to the conclusion that it was very long and very laborious to pick up the products one by one in a supermarket. And once we had finished shopping, picked up our products and filled our fridge, the eternal question arose: “What are we cooking tonight?” », that of inspiration.

He tells himself that there is surely better to do, and thinks about how to simplify each step of the problems that have just faced him. Concerned about the moral well-being of users, it thus bases its application on the question of ” What do I want to eat? “. Launched in September 2018, Jow was successful from the start and has since successfully raises three funds for a total of 30 million euros. Enough to see the future in a good light with the undisguised objective of also conquering the normal Web.

Tremble, Marmiton!