How to use a web directory?

In the digital age, more and more tools make it possible to improve the natural referencing of a company website. The web directory is one of the best SEO tools on the web. A registration on a specific platform is the ideal solution for a guarantee of trust and professionalism vis-à-vis Internet users. Discover our top tips for using a web directory.

A web directory, what is it?

A online directory is an online platform that allows you to list and reference different websites. There are general directories and specialized directories according to the needs and preferences of each. The general online directory provides guidance for user searches. It is made up of different headings for specialized service providers, as is the case with this web directory. Specialized directories are, on the other hand, intended for specific areas. A web directory should contain different types information about a company:

• the Phonebook ;
• the address;
• the email;
• and the link to the website.

What are the different types of directories?

A web directory comes in different types :

• the particular directory, intended for the search for information on a person using a name and a first name;
• the professional directory, bringing together a large amount of information on a professional, whatever his field of activity;
• the reverse directory, a solution that allows you to search for information present in a traditional directory;
• the official directory, to find information on public services and administrative.

There are also directories that are only suitable for websites. Companies on the market have the right to register their organization on these directories to increase the visibility of their brand.

Tips for generating more traffic with online directories

If search engines are the main tools to boost the natural reference of a site. Directories can also play well on the algorithm and improve the visibility of the site in no time. To generate more traffic:

Add links to websites

The fact of mentioning links on the directories allows improve visibility of a web platform. Moreover, some directories offer paid offers to integrate more links.

detail information

In addition to adding links to the sites concerned, all of the information on the company must be precisely detailed. This information will be visible directly on search engines like Google.