Demand for iPhone 13 is declining as the holidays approach
Due to worldwide chip shortages, the delivery times of the iPhone 13 were long, but this seems to be improving with the holidays. Apple is said to have informed some of its suppliers that demand for the iPhone 13 is declining.
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iPhone 13: stock is declining
This reports the reliable American news site Bloomberg. Apple was already forced to cut production of the iPhone 13 in 2021. Due to a shortage of parts, the company produced 80 million iPhone 13 models, instead of the target of 90 million. Suppliers Broadcom and Texas Instruments could not supply enough components.
Apple hoped to make up for this shortfall next year as inventories improve, but the tech giant has informed suppliers it may not get the hoped-for orders from customers. It is unclear what the reason for the disappointing demand for the iPhone 13 is. The long delivery times may have put people off and prefer to wait for the iPhone 14, which seems to be changing more spectacularly.
We don’t need to feel sorry for Apple. The company is according to Bloomberg on track for record numbers. The last three months have always been lucrative for Apple and analysts expect a 6 percent increase in sales. This means that the company will collect approximately $118 billion in the important last quarter of the year.
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The long delivery times were especially noticeable with the iPhone 13 Pro and iPhone 13 Pro Max. In the online Apple Store we see that waiting times are indeed shorter. While you had to wait about four weeks for your device about a month after the launch of the iPhone 13 (Pro), it is now between one and two weeks.
If you buy the iPhone 13 Pro (Max) outside the Apple Store, the delivery times are often even shorter. In our iPhone 13 Pro price comparison, you can see at which store you will receive the device the fastest:
The iPhone 13 (mini) has had little trouble with chip shortages in the Netherlands and Belgium. Even now you will receive it quickly after ordering: possibly the next day.