Games

New Xiaomi product will lack “Mi” name

Just a few weeks ago, the Chinese manufacturer Xiaomi introduced the new smartphone Mi Mix 4. According to the Android Authority portal, this model will probably be the last to have the word “Mi” in its name. The manufacturer reportedly plans to move to a simpler system for naming its devices.

There are already Xiaomi products in China that lack the word Mi in the name

If Mi Mix 4 is really the last model with the word Mi in the name, it will mean that the next flag company will get the name only Xiaomi 12. It is only two letters, but for the brand it makes a big difference. When naming smartphones, it has used the Mi designation since its very first Mi 1. smartphone. It should be noted that the company sells several products in China that lack the Mi designation. With this step, the company wants to be able to unify the labeling of its products globally.

Xiaomi Mi 11 | Photo: Editorial staff


However, nothing is changing for existing products and the change will only apply to new products. It also affects devices other than just smartphones, such as tablets or smart accessories.

The designation has two meanings for the manufacturer

And what does that actually mean to Me? Lei Jun, co-founder of Xiaomi, once remarked that the word refers to two things: “Mobile Internet” and “Mission Impossible.” The first importance points to the focus of the company, while the second to its ambitions.

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