How to choose your domain name?

 

A domain name reflects the virtual identity of your business. The choice of this name is an essential step in the creation of your organization on the market. This is a key element that will guarantee the credibility of your business and easily attract customers. However, the choice of this domain name should not be random. Some important parameters must be considered for a name in line with your activity. Let’s zoom in on the subject.

Domain name: opt for an easy-to-remember combination

 

A domain name is website address of your company. It should be made up of easy-to-remember words. A striking name will help people find your site without your intervention. It is important to note that your potential customers will only have a few seconds to remember a name. It would be a shame to lose a few just because of a badly chosen name. The easiest combination to remember will always be the best option. Go directly to our link for reserve the name of your website.

 

Add some keywords

 

When choosing your domain name, adding some keywords can be of great help to you for various reasons:

 

Recall your activity center

The addition of keywords in a domain name will be a small bonus to remind Internet users of your sector of activity. According to statistics, more than 60% of the most impactful domain names have a keyword in their composition.

 

Better reference your site

Keywords related to website goals can also play a role in terms of natural reference. They can influence the search engine algorithm, thereby boosting your online visibility. Be careful not to abuse it though.

 

Based on simple criteria

 

The domain name plays an essential role in L’brand image of your company. More than 70% of professionals on the market use very simple criteria to choose their virtual identity. However, this is not as simple as one might think. The essential parameters to put forth :

• conciseness and clarity, a fairly short domain name will be easy to memorize and enter on a keyboard;
• creativity, a unique name will tend to mark the spirits;
• ease of pronunciation, special characters and numbers are to be avoided.

 

Find a relevant domain name extension

 

The various possible extensions of the domain name are to be taken into account. We are talking here about what comes after your name: .com, .fr, .org, etc. The most common option is .com. It is the most used extension and therefore the easiest for users to remember. However, because of its widespread effect, it is difficult to find quality names with this extension. Another interesting solution would be to use a model depending on your country: fr for France, ca for Canada or even be for Belgium.

 

Reserve the domain name

 

If you have finally found the ideal domain name for your website, you will now have to buy it. The domain name reservation is essential. At the same time, buy a package web hosting for the site. Several brands on the market offer diversified offers according to the needs of professionals in different fields of activity. Make some comparisons between the available offers before making a choice and guaranteeing the launch of your website.

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