Delivery service Wolt now delivers more than just food
The Finnish delivery service start-up Wolt opens its courier network to all retailers. In the future, customers will be able to order more than just food via the platform. The company is thus developing more and more into a “supplier of everything”.
Wolt expands its range. Under the Wolt Drive branch, the Finnish delivery service start-up wants to deliver more than just food in the future. The company shared this in one official notice With. Accordingly, the delivery service is now also making its fleet available to other dealers.
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Wolt Drive: More than just pizza, sushi and co.
With Wolt Drive, local shops, service providers and e-commerce providers should be able to access the company’s delivery network. The Finnish start-up also wants to make deliveries within 35 minutes possible with its new service.
The offer would also be available to all traders, regardless of whether they are logged into the Wolt app or not. By means of live tracking, customers and retailers should be able to track where an order is currently located. Patrick Dümer, Head of Global at Wolt Drive, explained:
That’s possible in a number of ways – via an API integration that allows customers to select Wolt Delivery at checkout, via a website that allows retailers to request a courier from A to B, and finally via platforms like Shopify, where You can easily enable Wolt Delivery.
Million deficit in June 2o22
The Finnish delivery service has already tested its new offer in Croatia and Azerbaijan. There, customers can, for example, order Telekom modems or credit cards via the Drive offer. As far as the German market is concerned, Patrick Dürer speaks of a “logistics revolution”.
The aim of the new offer should in turn be to open up new sources of income and to use the company’s own fleet of drivers more effectively. Because like that Handelsblatt reported, Wolt recorded a sales deficit of around 45 million euros in June 2022 alone.
Doordash makes Wolt the “everything supplier”
According to the business newspaper, the company currently has around 4,000 couriers. However, with most orders coming in during the midday and evening rush hours, Wolt employs much of its fleet part-time. The new Drive offer is intended to make better use of the drivers between peak times.
With the service, the company also fulfills the vision of its founder Miki Kuusi. Because already at the beginning of 2021 the former CEO said that Business Insiderthat he wants to turn his start-up into a “supplier of everything” in Germany too. A short time later he sells his company to the US delivery service Doordash.
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