New Twitch competitor wants to remove the biggest points of criticism
Twitch has attracted streamers and viewers for many years, but things don’t always run smoothly. The main criticism is the focus on the streaming giant’s profit – but a new platform wants to do it completely differently.
Languages:German English
Release:06/06/2011
Twitch faces competition from Altair
Streaming is a concept and an innovative way of exchanging ideas, finding one’s way into communities and simply relaxing. However, numerous streaming services focus on profit maximization and do not just practice with it Pressure on streamers and viewers, but create an unhealthy environment for all users. The concerns of many streamers, especially those who live on the income from streaming, include viewer growth and retention, which can lead to numerous stressful situations.
A new streaming service called Altair consists mostly of streamers who understand the problems of the current platforms and who seem to be concerned about creating a viable alternative. The platform’s plans to move away from the standard are also quite promising. Not only should streamers be relieved of stress, viewers should also benefit.
What does Altair want to offer streamers?
The model is designed to bring mental health to the fore in a way that no other service has previously done. So it is streamers with the so-called Opt-in analytics, for example, makes it possible to switch off the analytical data of the viewersbecause, according to Altair, they would be “more than the number of followers or simultaneous viewers”. The Altair team offers the analysis of course on a voluntary basis, after all, data in measure can be a useful tool for further development.
Further development is a good keyword, because platforms like Twitch have very specific requirements that must be metbefore you can even think about making money. To participate in the affiliate program, you need 50 followers or at least 3 simultaneous viewers per day. Given the number of streamers, this is a difficult undertaking that requires a great deal of time. Achieving partner status, which offers a variety of advanced features, is even more difficult.
To avoid this hierarchy, there should be no partnership program at Altair and titles or degrees are created “which are not directed towards the spiritual well-being of an author”. In addition, the company plans a detailed system to help copyright owners make informed decisions about what content is worth taking down takedowns, hopefully reducing excessive claims.
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What does Altair want to offer viewers?
The official Twitter account tells that not only the health of the streamers should be improved – the viewers are not forgotten either. For example, canceling a monthly subscription is a source of guilt for some, which is often way too personal for some to fill out an explanation why you are canceling.
According to Altair the annoying form should give way to a simple on / off switchwhich significantly simplifies the process and does not put the viewer under pressure. The company also wants to focus on moderation in chat to ensure the safety of the community through the Minimizing toxic participants to be able to guarantee.
Overall, Altair seems like a great alternative for streamers who want to focus primarily on mental health. You will soon find out whether Altair delivers what the platform promises in the end. The model should be available from November 2021.